Boost Your WooCommerce Conversion Tracking with the New Google Tag Gateway (for Advertisers)
Since this article was published, we've made significant improvements. Pixel Manager now includes a built-in Google Tag Gateway Proxy that works directly from your WordPress installation — no Cloudflare, no external services, no additional infrastructure costs required.
👉 Read the updated article: Google Tag Gateway Proxy: First-Party Tracking Built Right Into WordPress
The information below is still accurate, but the new built-in proxy makes setup even easier for everyone, regardless of your hosting setup.

What if I told you that simply switching how your Google tags are served could unlock up to 11% more signals, improve conversion accuracy—and even tighten your site's security?
Sounds like something you'd want, right? Welcome to the Google Tag Gateway (for Advertisers) (GTG). And yes, Pixel Manager for WooCommerce is the first WooCommerce plugin to support it out of the box.
✅ TL;DR
- Google Tag Gateway (for Advertisers) (GTG) makes your Google tags behave like native first-party scripts.
- Results in tracking more conversions, better data, stronger privacy compliance.
- Pixel Manager is the first WooCommerce plugin with full GTG support.
- One-click setup available via Cloudflare. Advanced users can go the sGTM route.









