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Drive More Sales for Less: Microsoft Ads' CPC Advantage + New Consent Mode Support in Pixel Manager Pro

· 4 min read
Mark Koemans
Content Writer

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If you're only advertising on Google, you're missing out — and likely paying too much.

Microsoft Ads, formerly Bing Ads, offers a valuable opportunity for advertisers: access to a less competitive platform with **lower cost-per-click (CPC) **and strong performance on desktop. It's a smart way to maximize conversions while spending less.